Born in Tridell, Utah, to Kerry and Leslie Goodrich, Kason Goodrich learned early in life that service is not something you do, it's a way of life. His parents taught him the value of hard work, helping others, and leaving every community better than he found it. Those lessons have guided Kason throughout his life and continue to define his commitment to the Uintah Basin and the people who call it home.

Although his family moved away from the Basin during his childhood, Kason never stopped considering it home. When offered the opportunity to serve anywhere in Utah as a State Trooper, he chose to return to Vernal and establish his family and career in the community he loves. Today, after spending 36 years of his life in the Uintah Basin, he remains dedicated to strengthening the place that helped shape him.

Kason and his wife, Jennie, are the proud parents of three boys, Asher, Trace, and Truett. Together they strive to teach their sons the same values of service, integrity, faith, and hard work that have guided their own lives. When not serving in the community, Kason can often be found with family on his father-in-law's ranch, building fence, moving irrigation pipe, wrestling cattle, and helping improve the land. He credits much of his success to Jennie's unwavering support and the example they work to set for their boys.

Professionally, Kason serves as a Member Service Transformation Manager for Mountain America Credit Union, where he leads initiatives designed to improve the lives of members and employees. He recently helped lead Mountain America's core banking conversion, the largest Credit Union system transformations completed in the United States. His leadership has earned him Mountain America's highest leadership award on four separate occasions for outstanding leadership and peak performance.

Before entering the financial industry, Kason served as a Utah State Trooper, where he was recognized with both the Commissioner's Excellence in Traffic Safety Award and the Colonel's Award. During his law enforcement career, he created and delivered a public education program at Uintah High School focused on seatbelt safety, responsible driving, and preventing impaired driving among youth. He also volunteered as an instructor at UBTech, teaching first responder courses and helping prepare the next generation of emergency personnel.

Kason's dedication to civic engagement has been equally impactful. Since 2023, he has served as Chairman of the Uintah County Republican Party after previously serving as both a County and State Delegate beginning in 2019. He represents Uintah County on the Utah Republican Party State Central Committee, where he advocates for the needs and interests of our community. He also served as the first Chairman of the Roosevelt Economic Development Committee, demonstrating his commitment to strengthening communities throughout the Basin regardless of county boundaries. Additionally, he has worked with legislative leaders and federal regulators in support of the Uinta Basin Railway project, helping advance long-term economic opportunities for the region.

Public service has also included significant civic responsibilities. Kason served on the longest-running jury in Utah history, dedicating two and a half years to federal jury service and traveling regularly to the Federal Courthouse in Salt Lake City. He organized community disaster preparedness efforts, obtained his amateur HAM radio license to support emergency communications, and has continuously sought opportunities to improve community resilience and public safety.

Many of Kason's most meaningful acts of service, however, occur quietly and without recognition. He believes that communities become stronger when ordinary people consistently choose to serve their neighbors. Over the years, he has helped replace roofs, deliver Christmas gifts to families in need, split and stack firewood for widows, mow lawns, shovel snow, transport stranded travelers, and assist neighbors facing difficult circumstances. He serves because it is the right thing to do, not because anyone is watching.

Kason has been actively involved with the Dinah-Mites since 2021, regularly supporting service projects, cooking at the Outlaw Jamboree, and serving at community events. His son Trace often joins him, learning firsthand the importance of giving back. He is also a Youth Hunting Mentor with the First Hunt Foundation, helping young people build confidence, responsibility, and an appreciation for the outdoors.

An Eagle Scout and graduate of Wood Badge Leadership Training, Kason spent 22 years serving in Scouting, mentoring young people and helping them discover their own potential for leadership and service.

His commitment to serving youth extends into his church service, where he has served as an Elders Quorum President, Counselor in a Bishopric, Stake Young Men President, High Councilor, Scoutmaster, Primary Teacher, Sunday School Teacher, and in numerous other leadership and teaching roles. Through each opportunity, he has sought to strengthen families, mentor youth, and encourage others to reach their full potential.

Kason is also passionate about helping others grow professionally and personally. He regularly provides leadership and financial education to businesses, schools, and community organizations throughout the region.

Known for his optimism and enthusiasm, Kason has a simple philosophy: "Happiness is a choice." Those who know him have likely also heard him say, "Be stronger than your excuses." If he knows your birthday, there is a good chance you'll wake up to a text message of him singing Happy Birthday. It is a small but meaningful example of how he strives to make people feel valued and remembered.



Whether serving in public safety, business, government, church, youth programs, or quiet acts of kindness, Kason has dedicated his life to lifting others. His example reflects a lifelong commitment to leadership, service, and community, and a belief that the greatest impact comes from simply showing up, working hard, and helping others along the way.